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	<title>Comments on: Electronic Arts posts third-quarter loss</title>
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		<title>By: Matt</title>
		<link>http://games.techwhack.com/2227-electronic-arts-7/comment-page-1#comment-66837</link>
		<dc:creator>Matt</dc:creator>
		<pubDate>Tue, 03 Feb 2009 22:46:42 +0000</pubDate>
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		<description>EA has a lousy business model:

Buy a good property, or one-off on their own, make a game people like to play (so far so good), but then:
1)  break it into a multi-year cycle of &quot;upgrades&quot; (turning the early releases into down-grades)
2)  load it with invasive, disruptive, and sometimes destructive DRM

Gamers have high-standards and we won&#039;t buy what EA tells us we should want.

Who&#039;s right - EA or their audience?</description>
		<content:encoded><![CDATA[<p>EA has a lousy business model:</p>
<p>Buy a good property, or one-off on their own, make a game people like to play (so far so good), but then:<br />
1)  break it into a multi-year cycle of &#8220;upgrades&#8221; (turning the early releases into down-grades)<br />
2)  load it with invasive, disruptive, and sometimes destructive DRM</p>
<p>Gamers have high-standards and we won&#8217;t buy what EA tells us we should want.</p>
<p>Who&#8217;s right &#8211; EA or their audience?</p>
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