Real insert ads in free online games

RealNetworks has confirmed that they are now placing advertisements in the free online games offered to the web users.

People who download some selected games from the company’s RealArcade site will view a 10- to- 15-second advertisement before the game begins.

This could turn into a profitable deal for the company as they get around 750,000 and 1 million downloads per day for these games.

Some of the first advertisers to appear on these free games are Honda Motor Co. and Hasbro Inc. Real believes that advertising would enable them to provide a longer try-before-you-buy time to the users to play these free games.

RealNetworks said that with time, all the games available on the free service would feature advertisements to support free playtime for the web users.

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